The Profit Forensic takes the strategic methodology taught at Harvard and UCLA and used inside major corporations, the Balanced Scorecard, Rumelt's strategy work, the Theory of Constraints, and compresses it into a custom Friction-to-Flow Blueprint.
Business Health—
Money / mo$0
+ $0 one-time
1
Website Scan
Your website · —/100
Site to scan
Enter the website and run the scan. It reads every checkpoint it can, and flags the rest for review.
How many people run this business, including youTeam-sized shops keep the full six-area diagnostic, leadership and vision included.
2
The Money Check
Money captured · —/100
Chips compare each entry to industry-published ranges for the selected industry, to sanity-check a guess, not to grade. Hover any chip to see the range.
What does a typical client spend each visit?
$
Worth over the whole relationship. If they are one-and-done, enter the single-transaction value, not zero. Zero says the customer is worthless.
$
Roughly what does the business bring in a month?
$
Roughly how many reviews on their main Google listing.
Leak 01 · Missed leads
Every call, form, and message, totaled.
% missed opportunity25%
% a system recovers50%
% of those that book35%
Leak 02 · No-shows
In a typical month.
% no-show / last-minute cancel12%
% booked with reminders40%
How they book today
Of those appointments, how do they actually come in? Phone is where the front desk gets buried.
The call, the back-and-forth, the calendar entry. Per booking.
% of phone bookings moved to self-serve60%
Leak 03 · Old clients gone cold
Everyone you've ever served.
% that stopped coming back (6–12 mo)40%
% reactivated8%
The squeeze · Time back
Calling back, texting reminders, following up by hand.
Wages, taxes, everything, roughly per hour.
$
% of time automations reclaim60%
Your time · the owner's hours
Ask it the easy way: "what would you say an hour of your time is worth?" Owners answer that. They will not tell you their salary.
$
Hours a week you personally spend on work someone else could do. The busywork a system should carry.
Live numbers
Current monthly revenue$70,000
Leak 1 · leads slipping away$0
Leak 2 · no-shows$0
Leak 3 · old clients (per mo)$0
One-time cash from old list$0
Revenue leaking out every month$0
Your new monthly total$0
Growth, no new hires0%
Phone-booking time reclaimed0
Hours reclaimed every week0
Labor cost recovered / year$0
Your time is worth$0/hr
Owner busywork leak / mo$0
Owner busywork leak / yr$0
3
Business Diagnostic
How it runs · —/100
1 = not true at all · 10 = completely true. Score it honestly, the way things really run today.
4
The Friction-to-Flow Blueprint
—/100
Your website
—
30% of score
Money captured
—
40% of score
How it runs
—
30% of score
The money on the table
What your website is costing you
Where the business is working harder than it should
Revenue leaking out every month$0
Your new monthly total$0
Growth, no new hires0%
Hours reclaimed every week0 hrs
Labor cost recovered / year$0
Hidden profit recovered
$0
per month, as systems go live
Still leaking
$0
per month, until it's sealed
Hours reclaimed
0
per week, off the team's plate
Active modules · flip each on as we build it
Bottleneck map
Friction-to-Flow · live pipeline
Internal only. Do not send. This is the how, the scope you price and build from. The Blueprint tab never shows any of this. The wall between the two is your retainer.
Set what each android honestly delivers for this client. The prospect sees only the combined total on the Command Center. Toggle androids there to add or take away as you scope the package.